1 year ago

The DESIGN Issue

  • Text
  • Jaguar
  • Formula
  • Racing
  • Arts
  • Rear
  • Rover
  • Architecture
  • Designers
  • Interior
  • Accessories


THE RELATIONSHIP BETWEEN DESIGN AND ENGINEERING AT JAGUAR IS A TWO-WAY CONVERSATION IAN CALLUM, DIRECTOR OF DESIGN F-TYPE SVR “The original clay had an upright shoulder all the way to the corner, almost vertical. We literally couldn’t manufacture that, it was beyond the laws of physics. The only way to wrap this bold corner was to progressively wind this plane from vertical [at the centre line] over into a 15-degree angle at each corner. It makes the angle more open, the radius bigger, but visually it still looks great, the definition isn’t lost” MARK WHITE, CHIEF ENGINEER, ADVANCED BODY

XF “We’re so used to Googling we expect every system to work the same. With our new infotainment system you can search a shop name, postcode and even have spelling mistakes. To put all of that into a car would require terabytes of data, but with a ‘cloud approach’ you can do it. You need a hybrid system, with the navigation info on the car, and ‘the cloud’ for traffic reports and other stuff. That way, if you lose connectivity you can still get from A to B” PETER VIRK, DIRECTOR OF CONNECTED TECHNOLOGIES & APPS XE “The vertical front grille, ‘sheer’ bonnet profile and the headlamps under that menacing brow are all fundamental to the XE’s front-end appeal and could easily have been compromised by safety requirements. But by working through, millimetre by millimetre, analysing the pedestrian wrap-over requirements and running numerous computer simulations, we delivered both the design vision and class-leading 5-Star Euro NCAP performance” WAYNE BURGESS, PRODUCTION DESIGN STUDIO DIRECTOR





THE JAGUAR magazine celebrates the art of performance with exclusive features that inspire sensory excitement, from dynamic driving to seductive design and cutting-edge technology.

In the latest issue of The Jaguar magazine, we tour beautiful Portugal in the game-changing New All-Electric Jaguar I-PACE, and learn what it took to build this truly desirable electric vehicle by interviewing the key players involved in its creation. The themes of cutting-edge innovation continue as we get a first look at a classic E-type with a difference, and explore the latest trends in creative artificial intelligence and smart home technology. Get an insight into the world of high performance through our interviews of Formula E racing driver Nelson Piquet Jr. and tennis star Johanna Konta, and join us for visceral thrills as we hit the Jaguar Ice Academy’s Arctic tracks along with some unusual passengers.

The Library

The JAGUAR #03
The Jaguar #02
The Blockbuster Issue


Registered Office: Abbey Road, Whitley, Coventry CV3 4LF
Registered in England No: 1672070

The fuel consumption figures provided are as a result of official manufacturer's tests in accordance with EU legislation.
A vehicle's actual fuel consumption may differ from that achieved in such tests and these figures are for comparative purposes only.